Growing Influence of Social networking
As we know, social media is increasingly
playing an important role in our lives, such as Facebook, MSN messenger and
YouTube. Especially for teenage
generation, these sites are pretty important when it comes to catching up with
friends and checking out what’s going on in people’s lives etc. YouTube is
pretty important as it provides entertainment such as music videos and funny
stuff that is yet to be popular. They can stay updated with the latest and
upcoming events that are on Facebook and concerts in YouTube. The social media
is a new and upcoming trend that is still waiting for its use to be at its peak.
Social media can have as many flaws as its
pros. You have to watch out what you’re posting onto the internet. For instance
you went for a job interview, there is a possibility that your perspective
employer will search you up on the internet. If you have an inappropriate videos,
posts or updates, it will certainly have an adverse impact on your chance to
get employed.
Social media is gaining ground each day
because it makes sense and it relates to basic human behavior to be able to
interact with friends and family with least amount of effort.
Businesses have now started to appreciate
the power of social media in addition to search engines and the need to
consider Social Media optimization as an integral part of their online marketing strategy
Some businesses
have up to 90% of their marketing budget assigned to online campaigns through
Facebook and Twitter but it’s important business to balance their marketing
strategy by exploring every possible online marketing option e.g. Social Media,
email marketing, affiliate marketing , search engine optimization. It’s all
about constant evaluation instead of putting all your eggs in one basket.
NextGen ebiz Solutions specializes in development
of e-business strategies and solutions for small to medium business in Australia
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